Summer 2018 Residency programme at Binh Nghia village, Ninh Thuan ©

Le Xuan Phong


A British Council programme taking place in Colombia, Kenya and Vietnam, Cultural Heritage for Inclusive Growth is a two-year pilot initiative exploring the use of cultural heritage for growth that benefits all levels of society. Cultural heritage in this context means many things, from the built environment through to cultural traditions such as music and language. Inclusive growth means working with and for all levels of society in order to reconcile the divide between economic growth, and rising poverty and inequality. In Vietnam, the in-country Cultural Heritage for Inclusive Growth project – known as Heritage of Future Past – works with music and film heritage, in particular valuable aspects that are under-represented or at high risk of disappearing. 

Music and film heritage – especially that of or representing marginalised groups, including ethnic minority groups located in remote, rural areas – are becoming increasingly less visible in Vietnam’s contemporary culture and society, against the backdrop of overwhelming economic growth. Within this context, efforts in safeguarding valuable and at-risk intangible cultural components have received very little attention and support. The situation affects the capacity of communities surrounding said components to develop their human capital and contribute to the development of the country.  

By employing innovative approaches that enable a variety of communities to contribute to and benefit from the safeguarding of intangible cultural heritage, Heritage of Future Past seeks to create inclusive and sustainable growth opportunities in the heritage sector. The project is implemented across two closely-linked programming strands: Community Culture Heritage and Film-Archive-Music Lab (FAMLAB). While activities in the former focus on the safeguarding of cultural heritage within the project’s target communities, Strand 2 reaches out to the creative industry at large – in particular to artists, creative practitioners and audiences – to serve as a catalyst for collaborative works that engage with Vietnam’s music and film heritage via contemporary pathways.

Project activities are focused on research, documentation, conservation, training and capacity building (including oral teaching techniques), experimentation and innovation, advocacy and education (including policy and community dialogues), and the re-imagination and revitalisation of cultural heritage assets via contemporary practices.

More information about the project can be found here

British Council Vietnam require consultancy support with primary data collection and analysis, collating of secondary data sources, and synthesis of all data sources into a comprehensive report against the Monitoring and Evaluation (M&E) framework of the project. An M&E framework, setting out key programme outputs, outcomes, indicators and data sources has been developed and is available upon request from interested candidates.

Scope and Objectives: what must this work deliver?

The overall objective of the work is to support the delivery of the monitoring and evaluation plan for British Council Vietnam’s Cultural Heritage for Inclusive Growth programme.

 The specific objectives are as follows: 

  1. Design and implement baseline and endline surveys for year 2 of implementation, baseline in March 2019, endline in March 2020.
  2. Review data collection forms for implementation monitoring data and ensure that these are fit for purpose. 
  3. Develop a project database where implementation data can be entered allowing for easy reporting of implementation monitoring indicators, as detailed in the M&E framework.
  4. Develop a series of case studies that illustrate positive changes that the programme has contributed to among participants, creative practitioners, institutions and policy makers.
  5. Provide reports on key findings from M&E activities conducted under their supervision, using a range of formats and for different audiences. A final dissemination plan will be agreed with the project team.

Further details of the specific requirements under each of those objectives are provided in Annex 1 - Request for Proposals (RFP) – download link is provided below. 

Proposals will be assessed using the following criteria:

  • A strong track record of the design and implementation of high-quality monitoring tools, data collection processes and analysis.
  • Demonstrated ability to design and implement a range of evaluation methodologies.
  • Demonstrated ability to work in close partnership with programme implementation teams.
  • Knowledge of British Council programmes and activities.
  • Excellent oral and written communication skills in both English and Vietnamese 
  • Experience in the field of culture and development is an advantage. 

See Clause 14 in the RFP Evaluation Criteria for more details – download link is provided below.

How to respond to this Request for Proposal

Interested candidates are invited to:

  1. Request for a copy of the project M&E framework by sending an email with subject line CHfIG M&E to 
  2. Send your proposal comprising of:
  • a cover letter addressing why you would be a suitable candidate for the assignment (one page)
  • a CV highlighting qualifications/experiences as required in Clause 9 of the RFP – download link is provided below
  • a proposed work plan and cost estimate for approximately 50 working days between March 2019 and June 2021.

All queries should be sent to marked CHfIG M&E before 25 February 2019. 

Please send your proposal to by 31 March 2019

See Annex 2 Agreement for the purchase of professional or consultancy services (short form) for more information – download link is provided below.